Guide
Do you need a Realtor for new construction?
The short answer
Yes, in most cases. The on-site sales team is hired by the developer to get the developer the most money possible. The developer pays a set commission either way, so having your own Realtor typically costs you nothing out of pocket, and that Realtor negotiates for you.
Joe Hall, Realtor · Ventura County · About Joe
Who the sales office works for
"When you walk into a new construction sales office, you have to understand that the developer hired those realtors or sales staff to get them the most money they can possibly get."
What it costs you
"The developer is going to pay a set commission, whether it's to themselves and their realtors, or to me representing you." In Joe's words, it is "almost like getting a free realtor."
Where the money is
Builder incentives can be worth tens of thousands of dollars. The sales office will tell you where they can be used. Your own Realtor looks at the other ways they can be placed to help you in the long run, along with price, upgrades and the fine print.
Questions
Quick answers.
Does using a Realtor cost more when buying from a builder?
Typically no. The developer pays a set commission either way.
Who does the model home agent represent?
The developer.
What can a buyer's agent negotiate on a new build?
Price, how builder incentives are applied, design center credits, lot premiums and the contract terms.
Talk to Joe.
Every situation is different. Tell Joe where things stand and he will walk you through your real options.